Mindful Beauty
Natural, organic, vegan, holistic - the world of mindful beauty is expansive and can be a difficult one to navigate. Yet there’s increasing demand for products that use naturally-derived ingredients that still deliver the results we’re after. Here, our edit of the best products the category has to offer - turns out, it is easy being green.
Facial Blend
An utterly delicious mix of gorgeous oils (including revitalising mogra and adaptogenic ashwaganda), this Ayuvredic blend is gorgeous as the last step in your skincare at night or for nourishing skin pre-makeup. Definitely one for both the Ayurveda devotees and those who just love a beautiful facial oil.
Skin Food
There’s no doubting this cult cream has well earned its reputation, having celebrated 90 years on the market in 2016. Truly a mindful beauty mainstay, you’ll find this iconic little tube of botanical oil goodness in the bathroom cabinets of skincare obsessives worldwide (it counts fans like Victoria Beckham, Rihanna, and Elyse Taylor). Use it to spot treat specific areas of dryness (elbows, feet, you choose), or as a juicy face mask to quench thirsty skin.
Coconut Water & Mimosa Flower Body Wash
If you love a deliciously-scented, eco-friendly body wash, this will soon become your go-to. Featuring organic coconut oil (and a formula free of silicones, parabens and dyes), this body wash is purifying without being the least bit stripping. Plus, it smells like coconuts – what’s not to like?
Living Luminizer
If you’ve read an interview with a top model in the past few years, you’ll have seen a fair few mentions of this iconic product. Think of it as OTT Instagram highlight’s cooler, more low-key little sister – the coconut oil-based formula prettily replicates the complexion’s natural glow, so you can look radiant sans the glitter. Miranda Kerr, Gisele, and Meghan Markle all adore it, and it crops up all the time in our WHO profiles.
Curvy Lash Vegan Mascara
It’s not often you find a mineral-based mascara, and so naturally we were very excited to discover this beauty – even more so, because it’s very, very good. Expect gorgeous, flutteriness from this vegan and cruelty-free mascara, whose natural formula (packed with carnauba wax and magnolia bark extract) is nourishing to brittle lashes. Yep, that’s right – your lashes will be in better nick than pre-application.
Glow Inner Beauty Powder
As The Beauty Chef founder, Carla Oates, famously advocates, beauty begins in the gut – and this is the place to begin. A daily supplement of bio-fermented ingredients, this powder promotes skin and gut health, as the raft of (suitably radiant) celebrity devotees would confirm. Cue total inner – and outer – beauty.
Violet Mousse Lipstick
Considering we actually consume some of our lipstick throughout the day (yes, really) simply through drinking, eating and talking, it’s quite the relief to find a formula free from parabens, mineral oils and other ingredients we probably would like to steer clear from, food wise. Which is why we rate Karen Murrell’s range of gorgeous lipsticks so highly – they’re made from delicious plant waxes and oils, and apply like a dream. Our go-to shade? Violet Mousse, the sort of rosy-pink hue that suits everyone and every occasion.
Super Elixir Greens
Not the best at eating your greens? We get it, and thankfully this greens blend is here to step in and help when that bowl of steamed kale just seems too hard. Made of 45 superfoods (the type you know you should be eating, but aren’t), it’s simple – and totally delicious – to slip into a green smoothie or to infuse in your water bottle throughout the day. It’s pretty delicious, too.
Noni Glow Face Balm
An ultra convenient (and effective) moisturiser for hydrating on the go. Its nifty roller packaging makes it the perfect, leak-proof handbag companion, while its coconut oil and noni extract-rich formula makes for nourished, glowing skin. If it’s good enough for Miranda…
Green Clean Makeup Meltaway Cleansing Balm
This potent blend of plant oils purifies skin gently (read: without stripping), while also sloughing off dead cells thanks to exfoliating papaya extract. With such a luxuriously indulgent balm, we won’t be surprised if cleansing soon becomes your favourite step of your skincare routine.